Privacy Policy

Privacy Policy

Privacy Policy

1. Data Protection

We comply with the principles of the General Data Protection Regulation (GDPR) and the Data Protection Act 2018when managing data received from customers or visitors to our website.

2. Our Services

We collect and process only the data necessary to deliver the services offered on our website. This includes data related to purchases and ongoing support in line with Article 6(1)(b) of GDPR. Your data is processed solely to fulfil the services or products you have purchased.

3. Data Protection Register

We use your data only for the purposes outlined in our entry on the Data Protection Register.

4. Data Retention Period

We retain personal data only as long as necessary to:

  • Fulfil our service commitments.
  • Comply with applicable laws, including tax and accounting obligations (e.g., six years for purchase data).

Once data is no longer needed, it is securely deleted according to our data retention policy.

5. Card & Payment Processing Data

We use trusted third-party payment providers, such as Stripe, to securely process your payments.

  • Card data: We do not store or see your payment details.
  • Purchase data: Retained to comply with tax and VAT obligations under Article 6(1)(c) of GDPR.
  • Processing basis: Data is handled securely under Article 6(1)(b) of GDPR.

6. Data Storage and Backup

For administrative purposes, customer data and email subscription data may be stored and backed up with third-party service providers, including those outside the EEA.

  • Safeguards: Data transfers comply with GDPR through mechanisms such as Standard Contractual Clauses (SCCs) and equivalent privacy protections.

7. Customer Rights and Requests

As a customer, you have the right to:

  • Access the data we hold about you.
  • Amend or delete your personal data.

Please note that deleting your data may limit our ability to provide further support related to past purchases. To submit a request, contact us at support@mwmplan.com.

8. Email Updates and Communication

We send essential and optional emails to customers:

  • Essential Emails: Programme-related updates, content, and information critical to your MWM plan. These emails are integral to your service.
  • Marketing Emails: Sent only with your explicit consent, in line with Article 6(1)(a) of GDPR. You may withdraw this consent at any time without affecting core service delivery.

Unsubscribing from essential emails may affect your access to programme-related information.

9. Data Use Promise

We do not sell, rent, or exchange mailing lists with third parties.

10. Data Sharing with Partners

We only share data with partners that adhere to GDPR or equivalent standards. These include:

  • Shopify.com (e-commerce platform)
  • Stripe.com (payment processing)
  • Adroll.com (advertising)
  • Facebook.com and Instagram.com (social media advertising)
  • Google.com (analytics and advertising)
  • ActiveCampaign.com (email marketing)

For a full list of third-party partners and data usage purposes, contact us at support@mwmplan.com.

11. Spam Compliance

In accordance with the Privacy and Electronic Communications (EC Directive) Regulations 2003, we do not send bulk unsolicited emails (spam).

12. Product Updates

We may occasionally email existing customers or enquirers about new products or services directly offered by us.

13. Email Content and Unsubscribe Options

All emails sent by us:

  • Clearly identify Dance Shred as the sender.
  • Include instructions on how to unsubscribe from future communications.

You may unsubscribe by clicking the link provided in the email or replying with "unsubscribe" in the subject line.

14. Cookies

Our website uses cookies to:

  • Enhance user experience.
  • Facilitate purchases (e.g., managing shopping baskets during checkout).

Cookies do not contain personal, confidential, or financial information. Refusing cookies may limit website functionality, including the ability to complete purchases.

For more details on cookies, see our Cookie Policy.

15. Contact Us

For questions about this Privacy Policy or your data rights, contact us:

16. Right to Lodge a Complaint

If you believe your data has been handled improperly, you may lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection.